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DigitalEra Recognized on CRN’s 2020 Solution Provider 500 List

MIAMI, FL. – June 2, 2020 – DigitalEra, a premier IT security solution provider of network and cybersecurity products and services, announced today that CRN®, a brand of The Channel Company, has named DigitalEra to its 2020 Solution Provider 500 list. Each year, CRN releases its list of top 500 solution providers, a ranking of the leading IT channel partner organizations across North America by revenue. CRN’s Solution Provider 500 list serves as the industry’s benchmark for recognizing the top-performing technology integrators, strategic service providers, and IT consultants, and as a valuable resource for technology vendors looking to partner with top solution providers.

“We are honored to be named a top CRN channel partner once again and appreciate the consecutive recognition year after year. We continue to work hard offering quality products and services, strong vendor and partner relationship and unparalleled customer service,” said Patrick Dyer, President and Chief Executive Officer of DigitalEra. “We are extremely proud to continue advancing and growing our mission to deliver the best in-class security solutions for business, education and governmental agencies, so their security teams can focus on what matters most.”

DigitalEra’s team is focused on the execution of end-to-end cybersecurity solutions with organizations to plan, build and run successful cybersecurity programs. They go beyond other security firms that only examine technical infrastructure, by also analyzing organizational structure, policies, procedures, readiness, and training. The team provides a wide range of cybersecurity expertise, cyber threat intelligence, and purpose-built technologies to prepare for and respond to cyber incidents.

“CRN’s Solution Provider 500 list showcases the top IT channel partner organizations across North America,” said Bob Skelley, CEO of The Channel Company. “This year, companies on this list represent a combined revenue of $393 billion, a data point that underscores the impact and influence these solution providers have on the IT industry. On behalf of The Channel Company, I’d like to congratulate these companies for their outstanding contributions to the growth and success of our industry.”

The complete 2020 Solution Provider 500 list is available online at www.CRN.com/SP500.

About DigitalEra

DigitalEra is a leading solution provider of network and cybersecurity products and services, serving major business, education and governmental agencies throughout the US. In addition to access to the most sophisticated and effective security products, DigitalEra provides expert guidance on use as well as ongoing security counsel and insights that help their clients prevent security breaches and mitigate threats. For more information, visit:www.digitaleragroup.com.

Follow DigitalEra Group: Twitter, LinkedIn and Facebook.

About The Channel Company

The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequalled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. www.thechannelcompany.com

 

Seven Tips for Hosting Effective Online Events during the Crisis

Seven Tips for Hosting Effective Online Events during the Crisis

No market segment has been immune to the shock caused by the lockdown and declining global economy. The current crisis has put extraordinary pressure and uncertainty on the software distribution channel. To better navigate these unprecedented times, channel partners have to adjust their business strategies and shift from in-person demand-generation events to online events.

This shift can actually be beneficial. For instance, one of our value-added resellers, DigitalEra, recently launched a series of webinars dedicated to cybersecurity in the digital era — and broke all their previous records for registrations and attendance, despite the crisis. To help you achieve similar success in these challenging times, I’ve put together seven key tips for creating and hosting effective online events:

  1. Try out new formats. Almost everyone is doing webinars now. To stand out, mix in panel discussions, keynote presentations, joint webinars or happy hours (which have become especially popular these days!). DigitalEra and Netwrix recently co-hosted a Q&A Crazy Hat Happy Hour to enjoy cocktails … oh, and to discuss how to protect data when everyone is working remotely. The event garnered a 68% attendance rate, a record for us.
  2. Examine topics from different angles. Mix and match the topics you discuss so you won’t be seen as pitching a product every week. Ana Curreya, Director of Channel and Field Marketing at DigitalEra, said, “It is important to spread the message that you are here for your customers and bring content that is relevant by providing strategies to conquer the current situation. That is why we focused our webinars on different aspects of cybersecurity threats that are relevant to our customers, such as endpoint security, data protection and security of collaboration tools.”
  3. Don’t hard sell. The event topic should be relevant and add value for your target audience, instead of just selling a product from your portfolio. Norman Huszar, Sales Director at DigitalEra, commented, “Partners should focus on the outcomes and value their customers will get, rather than just selling the product. This is not the time to do a hard sell; this is the time to be more about taking interest in how current situation affects your customers. ”
  4. Stay positive and offer a personal touch. Face-to-face events are helpful for improving customer engagement and building stronger relationships, but online events can be effective for that as well — provided that you deliver meaningful content and show that your brand cares. As Huszar explained, “When people see the personal touch and recognition, that makes them want to be a part of this. I was amazed that the majority of attendees for our webinars are not our customers. And that’s an opportunity for the company in the future.”
  5. Invite charismatic speakers. Another factor that makes a successful online event is a talented speaker talking about relevant subjects. A speaker who is popular in your region or your industry and knows how to engage the audience and bring a bit of fun will take your event to the next level.
  6. Give something back. Offering incentives, such as gift cards and swag, not only encourages people to attend, but is also a way for you to give something back to your community during hard times. Curreya noted, “We raffled several gift cards and came up with incentives for each happy hour attendee so they could order in drinks or food. This is a great way to build stronger relationships with existing and potential customers and let them have some fun.”
  7. Use partner enablement tools. Finally, vendors often provide tools that help their channel partners launch marketing campaigns that will resonate with their particular target market and customer needs. Seek help from your vendors in adapting to this unusual situation, and take advantage of their support and any ready-to-use content they develop. Remember that we are all part of the same team!
In the long term, your goal is not only to fill the sales pipeline, but also to raise awareness in the market, build lasting relationships, support your customers, and educate your prospects about how they can solve their most pressing problems more efficiently.

Ken Tripp, Director of Channel Accounts at Netwrix

 

Avoid Phishing Attacks during COVID-19 Crisis: How to Recognize Malicious Coronavirus Phishing Scams

Avoid Phishing Attacks during COVID-19 Crisis: How to Recognize Malicious Coronavirus Phishing Scams

As the struggles to contain the COVID-19 pandemic increases, people are scrambling to find trustworthy information about the spread of the disease.  Unfortunately, spammers and scammers are using the situation to take advantage of people.

Please refer to the following overview to help you fight against phishing attacks and malware to avoid being scammed during the coronavirus outbreak:

  • Check the sender’s email address. With all the phishing scams, check that contact names match the actual email address they’re sending from, use two-factor authentication if possible.
  • Try not to click! If it’s a link and you’re on a computer, take advantage of your mouse’s hover to closely inspect the domain address before clicking on them.
  • Do not download files from unfamiliar people. Avoid opening attachments from any external email addresses or phone numbers.
  • Don’t respond to texts and emails about checks from the government. Anyone who tells you they can get you the money now is a scammer.
  • Watch for emails claiming to be from the Centers for Disease Control and Prevention (CDC) or experts saying they have information about the virus. For the most up-to-date information about the Coronavirus, visit the Centers for Disease Control and Prevention (CDC) and the World Health Organization (WHO).
  • Ignore online offers for vaccinations or cures. There currently are no vaccines, pills, potions, lotions, lozenges or other prescription or over-the-counter products available to treat or cure Coronavirus disease 2019 (COVID-19) — online or in stores.
  • Do your homework when it comes to donations, whether through charities or crowdfunding sites. If someone wants donations in cash, by gift card, or by wiring money, don’t do it.
  • Phone Calls / Robo Calls: If you get a call offering any free good or service to you at this time, there’s a better chance that it’s a scam than it is something legitimate. Ignore it.
  • Mobile Phone Ransomware: Avoid downloading applications that pretend to be helpful or to provide critical medical information. This most probably installs malware.

Get our team’s opinion, we are here to help!

DigitalEra Group’s primary concern is the health and well-being of our customers, employees, and partners, and we are fully committed to continuing to support you during this challenging time. For more tips and information please visit the Federal Communications Commission COVID-19 Warnings and Safety Tips page here.

If you need any further assistance or would like to discuss additional measures, please reach out to us at support@digitaleragroup.com or call 786-621-8600.  

DigitalEra Group COVID-19 Response: Protecting our Customers, Partners, Friends, and Family Remains our #1 Priority

As the global Coronavirus (COVID-19) outbreak continues to make headlines and spread to more and more communities, we wanted to reassure you that we are taking measures to protect our clients, partners, and employees while minimizing undue disruptions to our business operations. We assure you that we are prepared to respond should the situation worsen; and have therefore established the following core principles to keep us focused on what’s important:

  • Maintain our commitment to our customers and partners and provide them with uninterrupted service and quality care.
  • We will continue offering regular hours of support, and as of this point, no major disruption is expected in our operations.
  • We are committed to following the latest guidelines recommended by health officials such as social distancing as one effective measure to control the spread of COVID-19. We therefore perfectly understand any concerns you may have about attending in-person meetings, whether in our office or elsewhere, and are happy to arrange alternative means of communicating. Please let us know if you prefer to meet by telephone, Skype, WhatsApp, or by other means, and we will coordinate.
  • This includes rescheduling or canceling sponsored events until a later date, and where possible planning virtual events in their place.
  • Though we will be limiting all non-essential on-site visits for the short term, if there is an emergency issue, we will send an engineer on-site pending there are no government mandates blocking this.
  • We will continue to monitor the situation daily and are prepared to adjust quickly to change.
  • Protect our customer and partner communities and commit to taking action to slow the spread of COVID-19
  • Ensure DigitalEra Group employees stay safe and remain calm

Please be assured that our primary concern is the health and well-being of our customers, employees, and partners, and we are fully committed to continuing to support you during this challenging time. Finally, we’d like to share with you this COVID-19 toolkit with information and resources published by the Florida Department of Health. Please, Stay Safe and Healthy!

If you need any further assistance or would like to discuss our internal plan, please reach out to us at support@digitaleragroup.com or call 786-621-8600.

 

DigitalEra Recognized on CRN’s 2020 MSP500 List

MIAMI, FL. – February 19, 2020 – DigitalEra, a premier IT security solution provider of network and cybersecurity products and services, announced today that CRN®, a brand of The Channel Company, has named DigitalEra to its 2020 Managed Service Provider (MSP) 500 list in the Security 100 category. This popular list identifies North American solution providers that deliver operational efficiencies, IT system improvements, and a higher rate of return on investments for their customers. These accomplished MSPs work tirelessly to guide their customers and create solutions for complex IT issues.

This annual list is divided into three categories: the MSP Pioneer 250 who are focused primarily on the SMB market; the MSP Elite 150, large data center-focused on- and off-premises; and the Managed Security 100 made up of off-premises-focused, cloud-based IT security services.

“MSPs are the critical bridge for customers looking to assess, implement and migrate their IT and cloud solutions to drive efficiencies, lower costs and secure your environment,” said Bob Skelley, CEO of The Channel Company. “On behalf of our team at The Channel Company, I want to congratulate the accomplished companies on CRN’s 2020 MSP 500 list and thank them for their commitment to finding innovative solutions that move the IT channel forward.”

“We’re thrilled to be recognized among CRN’s 2020 Security 100 MSP’s,” said Patrick Dyer, CEO & President of DigitalEra. “Our team has done an exceptional job working closely with our customers to understand their specific business objectives, offering consulting services to identify, deploy and manage the ideal technology solutions they need in order to achieve their goals.”

The MSP500 list will be featured in the February 2020 issue of CRN and online at www.crn.com/msp500.

About DigitalEra

DigitalEra is a leading solution provider of network and cybersecurity products and services, serving major business, education and governmental agencies throughout the US. In addition to access to the most sophisticated and effective security products, DigitalEra provides expert guidance on use as well as ongoing security council and insights that help their clients prevent security breaches and mitigate threats. For more information, visit:www.digitaleragroup.com.

Follow DigitalEra Group: Twitter, LinkedIn and Facebook.

About The Channel Company

The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequalled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. www.thechannelcompany.com